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Image Politics: The New Rhetoric of Environmental Activism

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It won the Best Book Award 2022 in the International Political Sociology section of the International Studies Association. Following the integration of television into the fabric of American life in the 1950s, experimental artists of the 1960s began to appropriate this novel medium toward new aesthetic and political ends. It is this implicit basic assumption of the power of images to influence reality that we address in this book. These range from colorful expert graphics, model visualizations, photographs of extreme weather events like floods, droughts or melting ice, symbols like polar bears, to animated and interactive visualizations.

Widely televised environmentalist actions are analyzed in depth to illustrate how the image event fulfils fundamental rhetorical functions in constructing and transforming identities, discourses, communities, cultures and world views. Such devices also prove effective, with even the simplest facial expression able to have a profound impact on people’s perceptions.Since that was published, however, Sunak has shifted his rhetoric on AI from talking mostly about the opportunities it will present to warning that it needs to be developed with “guardrails”. Most posts are campaign-related, and even if their shares are lower than on Facebook, official clothing, other politicians, logos, party colors, and settled design are still frequently employed on Instagram.

With the Great Walls film, I try to develop Chinese concepts to understand American policy and throughout the book I treat the Global South not just as a site of examples but as a site of concepts,” he explains. Fake news, for example, is awarded far greater power if delivered with an image that appears believable and reinforces existing media tropes and public beliefs. First, our goal is to elaborate an extensive coding scheme that investigates images as objects of interest on their own rather than pure illustration to textual communication and is thus suitable to offer a detailed map of political actors’ visual strategies. Erica Levin’s assured study of artists and experimental filmmakers confronts what she labels the ‘media politics’ of television.An important further step could be the investigation of differences in visual communication depending on party affiliation.

Beyond the overall distribution, we calculated the share of our elements for personalized posts separately (sixth and seventh columns in Table 3), but the main patterns are the same as in the total sample. When was the last time you cried while watching a film, felt connected to someone by looking at a photograph or laughed during a play?

Therefore, our cross-platform investigation compares visual communication tools employed on these sites. Results show that images are often used to personalize communication: While on Facebook the privatization dimension of personalization is more common and popular, on Instagram its individualization dimension prevails.

Pictures of the politicians who own the social media profile are considered as personalized content in themselves. Deutschsprachige Bücher = gebundener Ladenpreis, fremdsprachige Bücher = unverbindliche Preisempfehlung. The resulting works introduced immersive projection environments, live screening events, videographic distortion, and televised happenings, among other forms. Existing work extensively demonstrates that content that focuses on politicians’ personal character and activity is more frequently liked on Facebook ( Bene 2017; Gerodimos and Justinussen 2015; Heiss et al. At the same time, we intend to bridge three significant gaps in the field of visual political communication.

While we expect that on both platforms visuals are primarily used for candidate personalization, based on the differences discussed above, we assume that visual political communication on Instagram is more informal and thereby more focused on the privatization dimension of personalization than on Facebook (H2), while on Instagram images should be used to display more informal aspects of candidates’ life, relevant to the individualization dimension of personalization (H3). Political Storytelling on Instagram: Key Aspects of Alexander Van Der Bellen’s Successful 2016 Presidential Election Campaign.

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